Personalization positively impacts customer’s engagement with a loyalty program and their concentration of purchases. It’s the key to relevance, and in 2021, you can
Google has announced that it is getting on board and that its Gmail messaging system will support the BIMI protocol from now on. This announcement will necessarily h
You’ll find that customers who are engaged and loyal to your brand will have a higher engagement rate when you measure it.
Explore different ideas and generate more leads for your business with these tips on how to optimize your email campaign.
The iOS 15 update is making waves in the email marketing world. Dialog Insight helps you prepare for it.
The creation of a customer database is essential for finding new clients, increasing sales and revenues, and for client retention.
With the announced end of third-party cookies, it’s time to shift the focus of your marketing strategies to zero-party and first-party data.
Learn about the SPF, DKIM and DMARC email authentication protocols, why to use them and how to configure them with Dialog Insight.
From planning to implementation of distributed marketing, there are 6 key things to consider.
The typical customer profile or persona is the most effective way to analyze and understand the needs, tastes, and preferences of your customers and/or users at a gl
