Testing your marketing campaigns: the key to success
Learn more about the different marketing tests and their benefits.
Test your campaigns efficiently with Dialog Insight
Create powerful marketing campaigns for your email, SMS and push notifications, and learn more about A/X testing tools!
Use marketing SMS to increase customer engagement
Reach your customers on the device they use the most every day with our white paper.
The Complete Guide for an Effective Email
Optimize all aspects of your emails so that they reach the inbox of your contacts !
Discover the single customer view
An essential element to your marketing personalization efforts, which is an integral part of the CDP structure.
Personalization in a digital world: everything you have to know
There’s exactly 8 ingredients to talk about in order to understand what personalization is all about.
Real Time Marketing – A Guidebook to Get There
86% of individuals will pay more for a memorable experience – what if RTM brings you there?
Everything to know about Customer Data Platform
Understand why organizations with a CDP are two and a half times more likely to achieve their marketing goals than their peers who do not have one!
How to Comply with Canada’s Anti-Spam Legislation
Respect all aspects of Bill C-28 with this practical guide!
Anatomy of a Responsive Email
Discover content planning methods and writing tips for excellent responsive emails.
A Practical Guide on Email Deliverability
Improve your delivery rates with this guide, and discover the best practices to follow!
How to Develop a Marketing Automation Strategy?
Discover the main steps to get to the deployment of your first automated marketing campaigns!