Academy

Landing Page - Page de destination

8 must-haves for a high converting landing page

734 435 Dialog Insight

Landing pages are key to the success of any marketing strategy. A landing page is a web page that is specifically designed with the aim of collecting data about visitors or to urge them in performing an action. According to Marketing Sherpa, 48% of marketers create a new landing page for each campaign.

You attracted a visitor to your page? That’s good! Now, how do you convert this visitor into a lead or a client? A landing page for each of your offers provides a more complete experience and facilitates conversion through a precise and targeted message. Here are 8 features of an efficient landing page.

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White Paper - Practical Guide on Email Deliverability

White Paper – Practical Guide on Email Deliverability

796 442 Dialog Insight

Email delivery is quite important when you are responsible for email marketing for your company. This complex process deserves all your attention if you want to understand what can impact your delivery rate and what the related statistics mean.

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