Optimize every step of your customer relationship with Dialog Insight's metrics.
Unlock the full potential of your customer data with Dialog Insight's indicators.
Dialog Insight’s indicators provide you with key data to deeply understand your customers, better anticipate their needs, and deliver targeted, relevant communications. Through advanced segmentation and optimized personalization, these indicators transform your marketing approach, making it more effective and results-driven.
What are the concrete benefits for your marketing?
- Advanced Segmentation: Benefit from ultra-precise targeting with real-time triggers to capture interest at the right moment.
- Offer Personalization: Deliver messages and promotions that reflect each customer’s individual purchasing behavior.
- Campaign Optimization: Automate send triggers based on behaviors for consistently relevant campaigns.
- Customer Lifetime Value (LTV) Measurement: Maximize your return on investment (ROI) by identifying high-value customers.
- Strengthening Customer Relationships: Stay relevant with communications that take each customer’s preferences and history into account.
- Anticipating Needs: Prevent stockouts and optimize supply by forecasting purchasing behaviors.
- Detailed Reports: Regularly assess the performance of your campaigns and adjust your strategies accordingly.
Key indicators lay the foundation for a winning email marketing strategy, ready to meet your customers’ needs while maximizing your results.
Key E-commerce Indicators
Basic indicators give you a complete view of your customers’ recent activity to tailor your offers and rekindle engagement:
- Date of Last Purchase: Re-engage inactive customers with tailored campaigns.
- Number and Amount of Transactions over 12Months and 30 Days: Target customers based on their purchase frequency and personalize offers.
- Average Transaction Value: Identify top customers for loyalty programs.
- Number of Months Since Last Invoice: Re-energize inactive customers with special offers.
- Date of First Transaction: Reward long-term customer loyalty with exclusive offers.
Custom indicators tailored to your goals
Our developers can design indicators specific to your needs for even more targeted actions:
- Counter Churn: Analyze time gaps between events to identify actions that strengthen customer engagement.
- Re-engagement of Inactive Customers: Trigger reactivation campaigns targeting less active customers.
- Customer Lifetime Value (LTV) Calculation: Prioritize your marketing efforts on the most profitable customers.
- Loyalty Programs: Identify high-potential customers for loyalty initiatives based on their transactions.
- Customer Satisfaction: Track feedback and interactions to maintain high satisfaction levels.
- Justified Marketing Decisions: Use concrete data to justify your investments and measure the ROI of your promotions.
Take advantage of key indicators today with the Grow package (5 indicators) or Boost package (unlimited).
Setup fees apply.
They do more with their data.
Large-scale retailing
With distributed marketing, E. Leclerc makes it easier to manage all of its banners.
Centralizing marketing activities enables teams to easily share information (data, content, etc.) in order to manage local and national activities efficiently while enhancing overall organizational performance.
Large-scale retailing
With distributed marketing, E. Leclerc makes it easier to manage all of its banners.
Centralizing marketing activities enables teams to easily share information (data, content, etc.) in order to manage local and national activities efficiently while enhancing overall organizational performance.