Build an
Omnichannel Strategy
What if performance went
hand in hand with simplicity?
A guide designed to help you develop an effective omnichannel strategy
and achieve your goals faster.
Download your free guide and discover everything you need to know about omnichannel — from channel selection and campaign orchestration to proven best practices that maximize results.
Choose the Right Channels
A good omnichannel strategy doesn’t mean “being everywhere at all costs.”
It’s about selecting the channels most relevant to your audience and your goals.
Ideal for rich, detailed communications
SMS
Perfect for urgent alerts, limited-time offers, or quick reminders
Web Push
Great for re-engaging website visitors or announcing new features
Mobile Push
Powerful for reaching your users instantly
Leverage Smart Tools
A high-performing omnichannel strategy relies not only on orchestrating channels but also on using intelligent tools.
Discover how these features lighten your workload while increasing the relevance and impact of your communications.
Among the most powerful:
- Smart Channel: automatically selects the most engaging channel for each contact.
- Omnichannel STO (Send Time Optimization): triggers messages at the moment when each contact is most receptive.
- Frequency Rule: manages marketing pressure to maintain a balanced relationship.
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