AI Segmentation

Discover the most efficient way to create precise segments.
Stéphanie Veilleux
1 October 2026
News
5

Create Your Segments in Seconds.

Creating a segment can be technical and complex, especially when you need to combine several criteria to reach the right audience.

With AI Segmentation, simply describe the audience you want to target in your own words. DiA translates your intent into segmentation criteria and prepares your segment in seconds.

Create precise segments and validate your targeting independently.

AI Segmentation is available with all Dialog Insight plans.

The Benefits of AI Segmentation

Work More Independently

Create and refine your segments without relying on technical teams.

Validate Your Targeting with Confidence

Get an AI Summary that explains your segment criteria in plain language, so you can confirm that the segment matches your intended audience.

Launch Your Campaigns Faster

Reduce the time spent preparing your audiences and accelerate the deployment of your campaigns.

Create Relevant and Engaging Campaigns

Use your customer data more easily to create precise audiences tailored to each campaign.

How Do I Generate a Segment with AI?

1. Describe Your Target Audience

Explain to DiA, in your own words, who you want to target.

For example: “I want to target contacts who subscribe to my newsletter, have not made a purchase in the past six months, and live in Canada.”

2. Let DiA Generate the Criteria

DiA analyzes your request and automatically translates it into segmentation criteria.

3. Review the Proposed Criteria

Review the conditions generated by AI. If needed, consult the AI Summary for a plain-language explanation of your targeting. Once you are satisfied with the proposal, click “Save.”

The possibilities are as varied as your data. Try AI Segmentation today and discover just how quick and easy audience creation can be.

Frequently Asked Questions (FAQ)

No. Simply describe the audience you want to reach. DiA translates your intent into segmentation criteria.

Yes. The AI Summary presents the different conditions that make up your segment in plain language, helping you quickly understand its logic.

Yes. You can manually edit the segmentation criteria or ask DiA to refine the segment. However, you must include all the criteria in your new request, since the new request replaces the previously generated criteria.

Yes. When you click “Save,” the number of contacts matching the generated criteria is displayed.

Yes. You can refine your segments with AI at any time. However, it is best to create a new segment to avoid modifying a target audience currently being used in a campaign.

Find out how your company can benefit from Dialog Insight.

Read also

News

DiA

Meet DiA, the AI assistant that powers your marketing ambitions.

News

Generate Campaigns and Messages with AI

Bring your campaigns to life, faster.

News

Interest Profiles

Easily understand what truly interests your customers.

Omni-Channel Marketing Campaign

5 Digital marketing trends in 2019

Technological evolution is now extremely fast and we can no longer settle for a classic digital marketing. It is essential to follow this evolution and adapt to it if we do not want to be surpassed.

Omni-Channel Marketing Campaign

Google takes action against pop-ups usage on mobile websites: what does that mean for marketers?

The user experience is at the heart of the giant Google's concerns. That is why the announcement regarding sanctions on the use of intrusive interstitial on mobile sites was not a big surprise.

Omni-Channel Marketing Campaign

7 common segmentation mistakes… and how to avoid them

Customer segmentation is essential for targeting your audiences effectively. However, some mistakes are often repeated and reduce the impact of campaigns. Discover the 7 most common pitfalls and concrete solutions for successful marketing personalization.