
The Drag & Drop editor ensures content consistency with frozen blocks that stick to the brand's charter. A library of images, templates, and logos can be shared among the various banners. The personalized interface is easy to use and allows all entities to use channels such as SMS and email.

Based on their profile and permissions, users can access a simplified view of all customer knowledge. The interface lets you choose between national and store views. The national level can exert control over other entities' activities, and local players can effectively manage their communication in accordance with national-level directives.


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The competition offered the chance to win a fantasy weekend in Chaudière-Appalaches. The synchronization of website data and an automated registration process have been implemented. By sharing the form, participants could also increase their chances.
Since implementing these automated campaigns, Héma-Québec has observed a significant increase in the retention rate of new donors and their engagement. With an average open rate of 73%, the appointment booking rate for plasma donors has doubled.



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